LemLem

Supermodel-turned-designer Liya Kebede founded her African-inspired clothing and accessories line in 2007 after a trip to her native Ethiopia. Lemlem, meaning "to bloom or flourish" in Amharic, uses traditional artisans to produce beautiful hand-woven shawls in fresh white cotton with ethnic-influenced embroidery. New York's most fashionable have fallen for her super-versatile pieces which as Kebede explains "can be knotted into a scarf, worn as a sarong at the beach, or quickly tied into a bag", and are the easy-chic way to add a tribal twist to every ensemble.