Hair & Makeup

7 Big Hair Trends Everyone’s Wearing

L-R: Big-hair energy, a butterfly fringe à la Helena Christensen (center), and the side-part revival

With sharper silhouettes, sculpted bobs and liquid-shine waves defining the season, summer 2026’s hair mood is decidedly more polished than seasons past. Here, top hairstylists BELLE CANNAN and ADAM LIVERMORE share the defining cuts, finishes and subtle styling shifts to know now

Beauty
Content creators Alison Toby (in black top) and Viky Rader working the butterfly effect

The butterfly effect

Whatever your hair length or texture, adding a fringe is an easy way to update your style for the season. Where winter favored heavier, curtain-style bangs, the new season calls for something softer and lighter. Enter the butterfly fringe, a face-framing shape that begins around the cheekbones and blends seamlessly into the rest of the hair. “It’s the quickest way to update long hair by adding movement and dimension without compromising length,” says Belle Cannan, celebrity hairstylist and owner of London’s Salon Sloane. Worn with glossy waves or a full-bodied blow-dry, this fringe nods subtly to ’70s glamour but with a sharper more modern finish.

Power polish

If there’s an overarching theme for summer 2026, it’s polish. “Compared to a year ago, hair is less effortless and more done,” says Adam Livermore, Oribe Hair Care’s global artist and educator. This doesn’t necessarily mean hours of styling. “Even if your hair isn’t styled per se, the trend is that it’s looked after,” he explains. “The regimen is there. Products now have in-built treatment benefits, so hair texture looks healthy, supple and refined – whether you have an understated cut, like a bob, or hair that’s super long and plain.” Equally, hair tone plays a crucial role in achieving that polished finish. “Eliminate any brassy tones, especially if you’re blonde or gray,” advises Cannan. “Use a treatment mask that both hydrates and perfects the color for a more radiant result.”

Stylist Sara Walker perfects the power polish
The structured bob is a stlye-set favorite, as seen here on actor Ayo Edibiri (left) and stylist Alice Satterthwaite (right)

The structured bob

A perennial favorite, the bob remains the chop of choice for A-listers, influencers and the discerning style set – but, this season, it’s sharper, sleeker and even architectural in shape. “Whether they’re chin-length or shoulder-length, structured bobs feel modern, refined and minimal,” says Livermore. Cannan agrees: “So many of my clients are opting for something shorter and sharper. They want to see more shape.” When it comes to a slightly longer version, think blunt and severe. “There’s a renewed interest in more ’90s-inspired, squared cuts,” explains Livermore. “This is where the hair is cut straight across, parallel to the horizon, with no softening or rounding and very little face-framing layers. You get those strong corners at the front, which sometimes means sacrificing a bit of length to achieve that clean line.” His biggest tip when going in for the chop? Rethink your perspective. “When you’re in the salon chair, stop focusing on what you’re taking off and start thinking about what you’re leaving on. It changes everything.” Style-wise, a deep side parting or a sleek tuck behind the ear adds a quietly powerful finish.

The new wave was all the rave at Paris and Milan Fashion Weeks

The new wave

Forget that carefree, undone texture typical of summers past – waves have gotten a high-fashion overhaul for 2026. “Tousled beach waves are disappearing,” notes Livermore on the shift. “Instead, the look is a precise, uniform bend with a glass- like finish that shines like runway hair,” says Cannan. It’s a direction recently seen on the red carpet, notably on Margot Robbie during her Wuthering Heights press tour, whose romantic yet high-shine, structured S waves (sometimes styled half-up with delicate braiding) exemplify the trend (and is one of the most requested styles in Cannan’s salon). “The key update is structure,” Cannan explains. “Make your waves more defined so they fall in a cascading shape.” If you do prefer a more tousled finish, keep it intentional. “It has to feel polished, not accidental,” adds Cannan. And work with your hair if you have natural curls: “It’s less about curling irons and more about the right product regimen,” says Livermore. “Once you get that right, you’ll have consistently good hair days.”

When it comes to volume, whatever your hair style, ’90s supermodel glamour is the long and short of it

Big-hair energy

“Blow-dries are becoming bigger and more exaggerated,” says Cannan. “Hair simply feels fuller and more dressed.” Think less undone texture and more intentional shape. Livermore likens it to a revival of ’90s supermodel glamour: “There’s a decadence to blowouts and voluptuous updos now.” For a quick refresh, refine your technique: Apply a volumizing spray all over damp hair, then blow-dry sections at a time with a big round brush. “The trick here is to make the look more modern by loosening strands at the ends with your fingers, so your hair has movement and doesn’t look like it’s stuck in place,” suggests Cannan.

The side-part revival

Partings are shifting once again and the side part is firmly back on the agenda. “Side partings are simply more glamorous – they deliver a sophisticated, put-together finish for any style,” affirms Cannan. Whether worn with a sharp bob or long, fluid lengths, this simple side-part switch lends hair a distinctly grown-up edge. Plus, it’s universally flattering for all hair types and texture and face shapes, as well as being ideal for a low-effort summer update. Use a tail comb to create a clean, precise line for maximum impact.

Actor Rosamund Pike and model Elisabetta Dessy (wearing sunglasses) prove that the side part can convey sophistication and confidence with ease
Singer Olivia Dean epitomizes the effortlessly chic liquid-shine aesthetic

Liquid shine

If there’s one non-negotiable this season, it’s shine – and lots of it. At the heart of the look is hair health, beginning at the scalp, stresses Livermore. “When your scalp is balanced and properly cared for, it becomes more receptive to treatment. That’s when you see hair that looks stronger, denser and, ultimately, glossier.” The aesthetic spans everything from minimalist, ultra-long lengths (reminiscent of to sleek ponytails and sculpted updos – all unified by that high-shine, light-reflective finish. Rather than relying on heavy styling, this mirror-like, liquid sheen is achieved through a combination of targeted treatments, glossing formulas and lightweight serums that enhance hair’s natural surface. Importantly, this isn’t limited to straight hair textures. On curls and coils, the focus shifts to definition and frizz control while amplifying shine.

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