The modern answer to eveningwear
Discover Australian designer Alex Perry’s cool and contemporary approach to after-dark glamour
Good new, fashion-lovers: Hollywood awards season is here, which means a steady stream of heavenly red-carpet dresses, gorgeous gowns and some very creative styling. What’s the secret to a memorable red-carpet look? For some, it’s all about standing out in bold, beautiful color; for others, it’s down to an ultra-flattering cut. Enter designer Alex Perry: a modern master when it comes to body-sculpting elegance.
Launched globally in 2013, the Australian eveningwear label has been making an indelible mark in Hollywood over the past few years, with an ever-increasing coterie of stylish A-list fans including the likes of Gwyneth Paltrow, Jennifer Lopez, Mila Kunis, Rosamund Pike and Isla Fisher. Renowned for creating streamlined dresses that are cut close to the body and accentuate the figure, the designer has become the A-list’s go-to for his contemporary and minimalist approach to high-octane glamour.
Take this season’s bright tangerine Lorin midi dress. Crafted from luxurious, sculpting satin crepe, the knee-length style is fitted through the body and features a statement pleated open sleeve, creating a beautiful contrast of structured elegance and soft fluidity; it’s a perfect option for events that don’t call for a floor-skimming gown, but still require you to bring the glamour. Then there is the Gabrielle slip dress (notably worn by actress Mila Kunis at the People’s Choice Awards at the end of last year), which has all the hallmarks of a love-forever LBD. It’s a fail-safe party option, yes, but you can also get maximum wardrobe mileage from with this timeless piece with a little smart styling: try wearing it over a slim-fit T-shirt and add sneakers for a dressed-down weekend look, then simply lose the tee and swap your flats for ‘barely there’ sandals for after-dark ’90s chic.
“Alex Perry’s sophisticated approach to luxury women’s eveningwear remains iconic each season
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When the occasion does call for a gown, Alex Perry delivers. Cut from white crepe with a plunging tulle-trimmed neckline, this season’s Clemence dress features pleated sleeves that cascade to the floor in a dramatic cape effect, while the satin lining ensures ultra-smooth coverage across the body-skimming skirt and fitted waist. In striking bright white, it would stand out on the red carpet and even make a beautifully modern option for a fashion-forward bride.
Representing a new generation of event dressing, Alex Perry’s sophisticated approach to luxury women’s eveningwear remains iconic each season – the perfect foundation for a truly memorable event look.