"When women of color use Epara, I want them to look and feel amazing because they know they've chosen a brand that is best suited [to their skin]," says London-based, Nigerian-born founder Ozohu Adoh. Specially formulated to work while you sleep, this rich and luxurious 'Brightening Night Balm' evens and hydrates. Sweet Almond and Moroccan Argan oils soften and moisturize, while the brand's signature Plankton Extract tackles hyperpigmentation in areas where melanin builds up.

• Suitable for dry and combination skin

• Free from colorants, mineral oils, parabens and phthalates