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STAUD

Despite comparing her personal style to an art teacher, Sarah Staudinger is the master of that cool-girl LA look. The former Fashion Director at Reformation launched STAUD two years ago with partner George Augusto, and it quickly caught the attention of tastemakers Alexa Chung and Leandra Medine. Each collection is inspired by editorials of Betty Catroux, vintage clothing and downtown street art.

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STAUD

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STAUD
Bissett leather bucket bag
£242
STAUD
Blonde two-tone high-rise slim-leg jeans
£138
STAUD
Bissett PVC and patent-leather bucket bag
£200
STAUD
Shirley PVC and croc-effect leather tote
£146
STAUD
Bissett leather bucket bag
£242
STAUD
Eleven crystal-embellished stretch-cady camisole
£104
STAUD
Astoria cutout crepe top
£133
STAUD
Blonde two-tone high-rise slim-leg jeans
£138
STAUD
Ramon crepe wide-leg pants
£158
STAUD
Edie PVC and patent-leather tote
£200
STAUD
Shirley PVC and croc-effect leather tote
£146
STAUD
Alice croc-effect leather tote
£267
STAUD
Moreau macramé and leather bucket bag
£258
STAUD
Shirley mini PVC and textured-leather tote
£133
STAUD
Sadie leather tote
£225
STAUD
Shirley mini PVC and leather tote
£146
STAUD
Moreau macramé and leather bucket bag
£200
STAUD
Moreau macramé and leather bucket bag
£258
STAUD
Bissett croc-effect leather bucket bag
£258
STAUD
Moreau macramé and leather bucket bag
£258
STAUD
Bissett croc-effect leather bucket bag
£258
STAUD
Public embroidered ribbed cotton T-shirt
£96
STAUD
Alice croc-effect leather tote
£267
STAUD
Alice croc-effect leather tote
£267
STAUD
Shawn oversized striped knitted sweater
£125
Exclusive
STAUD
Sadie croc-effect leather tote
£242
STAUD
Blitz crystal-embellished crepe mini dress
£138
STAUD
Bungalow belted striped faux fur coat
£283
Exclusive
STAUD
Madeline mini croc-effect leather shoulder bag
£225
STAUD
Sadie mini leather tote
£225
STAUD
Omars checked mercerized cotton mini dress
£125
STAUD
Madeline mini croc-effect leather shoulder bag
£225
STAUD
Color-block crepe maxi dress
£233
STAUD
Paradise cropped cutout fringed stretch-knit top
£75
STAUD
Garage cutout fringed stretch-knit midi skirt
£100
STAUD
Dune striped crepe wide-leg pants
£158
Exclusive
STAUD
Cropped two-tone crepe de chine wrap top
£133
STAUD
Bain cropped striped cotton top
£96
Exclusive
STAUD
Shoko two-tone ribbed-knit dress
£125
STAUD
Two-tone knitted sweater
£104
STAUD
Beatrice striped crepe coat
£233
Exclusive
STAUD
Nic croc-effect leather tote
£267
STAUD
Shirley PVC and leather tote
£162
STAUD
Shirley PVC and leather tote
£162
STAUD
Hakasan printed tulle-trimmed crepe top
£117
Exclusive
STAUD
Moreau mini macramé and leather bucket bag
£200
STAUD
Edie croc-effect leather tote
£258
STAUD
Moreau macramé and leather bucket bag
£258
STAUD
Shirley mini croc-effect leather and PVC tote
£150
STAUD
Lavop crepe-trimmed stretch-ponte turtleneck top
£125
Exclusive
STAUD
Vertigo bow-embellished cotton mini dress
£138
Exclusive
STAUD
Scarla cady and metallic polka-dot tulle gown
£296
Exclusive
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