The Care Collective
With
guest curator Cameron Russell

Sustainability pioneers. Cultural thinkers. Next-gen caregivers. The group of creative progressives photographed for this shoot are reshaping society, one community at a time. Here, SOPHIA LI talks climate optimism with the agitators, artists and authors on the frontline of fashion’s reawakening. Guest-curated by model and activist CAMERON RUSSELL
It’s a hot summer’s day on an alpaca farm 40 miles north of Manhattan, and eight leaders in the environmental space have come together. This space is small and interwoven, as each of these women know firsthand. The climate crisis is daunting, but this community remains steadfast.
Of these eight advocates, five have brought along their children, ranging between six weeks and 10 years old, and two are pregnant – both in their last trimester. What unites all of them is the (largely overlooked) role they are playing in this period of climate transition: caregiving – whether that’s within their local and global communities, their industries, or for the environment.
Cameron Russell, the activist and fashion model behind one of the world’s most-watched TED talks, “Looks Aren’t Everything. Believe Me, I’m a Model”, says that she spent the pandemic asking herself and society the question, “What would the world look like with more caregivers?” In 2021, the occupation of essential workers holds greater weight and deserved recognition than ever before. Russell, who guest-curated this shoot, broadens the definition of caregivers, clarifying, “When I say ‘care’, this includes nurses and first responders [and] it also includes people taking care of the land, people taking care of the community; people who sustain and maintain life.”
“A question that I want to carry forward into upcoming projects is: HOW do we make clothes in a way that SUPPORTS the lives of the people who both wear them AND make them?”
Joy Mao
To be clear, amid the battles of equity in a patriarchal-first society, this sentiment is categorically not reverting to the maternal sense of caregiving in a traditional family dynamic. This notion transcends gender norms and gender roles to position the wider concept of caregiving as crucial to the climate crisis.
Today, Russell’s three-year-old son, Asa, is playing with another three-year old, Audwin – they first met at a Brooklyn playground before their mothers connected. Audwin’s mom is Whitney McGuire – one half of the organization Sustainable Brooklyn, co-founded with Dominique Drakeford, who also has her six-week-old baby, Sage, in tow. Ngozi Okaro, executive director of the nonprofit Custom Collaborative, says of being on set with old and new friends: “I feel warmth and comfort knowing that the people surrounding me are committed to care.”
They are joined by author Minh-Hà Pham, an associate professor at Pratt Institute, who is dedicated to fair storytelling for those in the labor force in the fashion industry and beyond. Artist Joy Mao admits that she had a fangirl moment seeing Pham’s name on the call sheet as they connect on set over their shared interest in fashion’s intersections with race, gender and economics. Mao has just completed a project, along with her collaborator Lorraine Lum, that centers on the history of Chinatown garment workers. Together, they are care keepers for their cultural craft and community.
Meet the advocates
Ngozi Okaro, executive director of Custom Collaborative
Okaro is the lifeline of her community. As the executive director of nonprofit Custom Collaborative, she supports women from low-income and immigrant communities to launch their own fashion careers and businesses. Custom Collaborative acts as an entrepreneurship and workforce development program that connects the dots between opportunity and passion, opening the doors to people who have historically been excluded from the climate movement as they are supported towards business security.
She has pushed the envelope of defining sustainability to be more inclusive since Custom Collaborative’s launch in 2016. Changing the notion is as simple as understanding that “any product made using extractive or under-paid labor is not sustainable, no matter how many certifications the textiles have”. It’s also as simple as declaring, “Black and Brown people are entitled to clean air, arable land and clean water; to be free from asthma and from exploitative situations.”
The younger generation present at the shoot gives Okaro hope. “They have a different lens than that of my contemporaries. They understand and appreciate justice, equity and the environment in ways that I am constantly learning from,” she says.
“I feel WARMTH and COMFORT knowing that the people surrounding me are COMMITTED to care”
Ngozi Okaro
Theanne Schiros, associate professor at Fashion Institute of Technology, research scientist at Columbia University, and co-founder and chief science officer of Werewool
Schiros’s care for the world is directly linked to her passion for innovation – and hearing her speak on subjects such as waste or biomaterials has a lasting effect. She has recently launched Werewool, a biotech company creating degradable textile fibers with DNA-programmed color and function. This means, essentially, engineering textiles to mimic nature and to have climate stability. How is she accomplishing this? Innovation, of course. Cue next-generation, low-power electronics and artificial photosynthesis, plus the creation of solar fuels like hydrogen and regenerative textiles for the fashion industry.
She questions the focus on having children as a problem in the climate crisis, stating: “I find a lot of hope in the passion, courage and critical thinking with which children and young people approach climate change and other global issues.”
Case in point, she asks her 10-year-old son, Actionnel, “What gives you hope?” He replies, “Clean energy, like solar and wind. I think kids will do a lot, because we know what the problems are. My friends and I made a prototype ice-cream cone that might help stop two of the biggest climate-change sources: plastic and food waste. [It has a] design that doesn’t let ice cream drip or fall, and a spoon that you can eat when you are done to lower the amount of plastic waste.”
“I find a lot of HOPE in the passion, COURAGE and critical thinking with which CHILDREN approach climate change”
Theanne Schiros
Cameron Russell, activist and fashion model
“Can the language of fashion and style speak to the future that we want to inhabit?” Russell asks rhetorically. “Culture and fashion get to reimagine this new reality first. There’s a real privilege and exciting opportunity where fashion can be positioned.” Russell might be best known as a successful model, with a career spanning 18 years, but she has also interwoven the world of fashion with a larger conversation around climate and social justice. Causes she champions traverse from highlighting climate warriors at COP21 to launching the hashtag #MyJobShouldNotIncludeAbuse to expose the prevalence of abuse in the fashion industry.
Reflecting on how industries can be transformed from the inside out, she believes that “revolution takes place internally”. As a particular inspiration, she cites the primary win of India Walton, who is also a nurse and single mother, in Buffalo, New York.
Russell recalls once asking her mom, Robin, what the difference between working in your thirties and forties was. Her mom responded: “You trust your intuition more. It’s not a revelation, there’s just an unlearning and shedding that happens… Of course we know we don’t want to be living like this, it’s intuition.”
“There’s a real PRIVILEGE and exciting OPPORTUNITY where FASHION can be positioned”
Cameron Russell
Minh-Hà Pham, researcher and writer, associate professor at Pratt Institute, author of Asians Wear Clothes on the Internet: Race, Gender, and the Work of Personal Style Blogging and Why We Can’t Have Nice Things: Social Media’s Influence on Fashion, Ethics, and Property (release date, 2022)
Pham has no time for apathy when it comes to the climate crisis, breaking down the intangible to a tangible course of action. “Counteracting climate change requires structural changes in the global economy, our social systems and our world views,” she says.
Straight to the point, Pham is quick to highlight common slogans used in the fashion industry, such as “shop local” or “buy American” that may seem ethical but are ultimately harmful and offensive to marginalized communities in the US and abroad. She explains, “First, terrible labor conditions aren’t ‘foreign’ problems. They exist in the US, too.” Garment workers in the US are predominantly Latina, Asian and Indigenous people from Latin America and Asia, who “have been fighting to improve these conditions for years”. A ‘made in the USA’ label does not guarantee that the product was made under decent labor standards.
“Second, ‘buy American’ campaigns have historically been a vehicle for nativist and often anti-Asian ideologies,” she says. “We saw this with the campaigns in the 1980s, which went hand in hand with figurative and literal Japan bashing and, today, ‘buy American’ and ‘buy local’ campaigns are also vehicles for anti-Asian and particularly anti-Chinese ideas and practices.”
“Counteracting climate change requires STRUCTURAL changes in the global ECONOMY, our social systems and our world VIEWS”
Minh-Hà Pham
“Sustainability is a LOCALIZED concept. It varies from COMMUNITY to community, REGION to region”
Whitney McGuire and Dominique Drakeford
Joy Mao, artist and designer, and Lorraine Lum, pattern-maker and artistic partner to Mao
As an artist and designer of her namesake sustainable brand – a slow-fashion studio creating small batches of clothing, accessories and artwork – Mao champions care that extends past those who you can directly touch, holding space for the unseen. “The question both inside and outside the industry seems to be shifting [now] from, ‘Do I want to be involved in this movement?’ to ‘How [can] I be involved?’” she says, optimistically.
In Mao’s most recent project, made in collaboration with an intergenerational cohort of Chinatown garment workers, many of her collaborators were in their sixties and seventies. In fact, Lorraine Lum, part of this group and pictured here with Mao, is the fourth generation of a beloved Chinatown shop; with decades of experience in pattern-making, she’s the ideal artistic partner. “Although it was important to create something beautiful and meaningful together,” says Mao, “it was even more important to make sure everyone’s health needs were met in a very direct way – does anyone need food, water, seating, rest?” She believes that only when people feel cared for can work be truly sustainable.
What’s next for Mao? “A question that I want to carry forward into upcoming projects is, how do we make clothes in a way that supports the lives of the people who both wear them and make them?” There will be a reimagining around the work process and environment as she continues to ask, ‘What would it look like to operate from a place of mutual care?’
“The question both inside and OUTSIDE the industry seems to be shifting from, ‘Do I WANT to be involved in this movement?’ to ‘HOW [can] I be involved?’”
Joy Mao
Whitney McGuire and Dominique Drakeford, co-founders of Sustainable Brooklyn
“Sustainability is a localized concept. It varies from community to community, region to region,” say the phenomenal duo of McGuire and Drakeford, who created their community-based initiative Sustainable Brooklyn to bridge the gap between the mainstream sustainability movement and targeted communities. It’s one-part education and events and one-part consulting brands and designers on their environmental and social efforts. For instance, they host an event on “elemental symposia [earth, air, fire and water] that is rooted in re-educating the community about sustainability from an African diasporan lens”. They also take on one-off local initiatives – last year, they raised money for 13 families based in Brooklyn for rent relief during the height of the pandemic.
However, as much as they are caregivers for and within their communities, they are quick to note that it goes hand in hand with caregiving for oneself, too. “Learning how to safely and courageously communicate our needs has been the best way we provide care for ourselves,” they share.
The two cite Fannie Lou Hamer, a leader in the civil rights movement and community organizer, who said: “Never… forget where we came from and always praise the bridges that carried us over.” Drakeford adds: “Caregivers are the bridges towards wholeness in individuals and humanity alike.”
“Learning how to SAFELY and courageously communicate our NEEDS has been the best way we provide care for OURSELVES”
Whitney McGuire and Dominique Drakeford
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