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The Fashion Memo

The footwear update: sustainable sneakers


Change is afoot in the fast-paced, competitive world of fashion sneakers. It’s not just the aesthetics that seduce a true sneakerhead anymore: these days, great kicks are about more than their own footprint. Vegan designs pioneered by the likes of Veja – the French label beloved by Meghan Markle, Emma Watson and virtually every fashion influencer on your Instagram feed – are dominating the conversation right now. Boasting similarly impeccable eco credentials, emerging brands Both and GOOD NEWS specialize in timeless designs, including the plimsoll style, which just so happens to be one of this season’s must-haves. This is footwear that’s truly one step ahead.