The Fashion Memo

How To Master The Preppy Trend This Winter

The secret to elevating collegiate classics for 2025 and beyond? Go against the grain with remixed silhouettes, street-smart accents and playful proportions

Words Gillian Brett, Colleen RossFashion editor Millie Parry
Fashion
From varsity bombers and argyle knits to sharp shirting and pleated skirts, heritage staples are reworked with modern ease for 2025

There’s a reason preppy dressing has never really gone out of fashion. Blazers, cable-knit sweaters, penny loafers: those building blocks of the preppy wardrobe are the definition of timeless classics. But how can one reinterpret those pieces in a way that feels fresh, elevated and, dare we say, cool? If the recent runways were anything to go by, the secret lies in playing with contrast and proportion.

Khaite’s creative director Catherine Holstein turned collegiate argyle knits into a cool-girl staple by styling hers with red leather pants and chunky faux-fur coats on the fall/winter ’25 runway. While Bally gave sleek pencil skirts a preppy feel in blanket checks, with neat knits tucked in that had smart shirts peeping out over the collar. When it comes to styling off the catwalks, it’s all about not going too literal. Read on for three ways to wear the trend now…

No longer the sole preserve of the golfing green or Ivy League alumni, argyle patterned knits and sweater vests come in an array of colors and shapes this season. Khaite’s aforementioned iteration comes in a relaxed shape with elbow-grazing sleeves and is a fashion editor favourite this season, while Polo Ralph Lauren’s cable-knit sweater vest arrives in a trending pillar-box red and is perfect for layering over everything from shirts to fine knits. As for styling, smart pairings will help shed any librarian connotations, as will playful layering, so pile on the preppy classics in unconventional proportions. TWP’s wool culottes, for example, will look relaxed yet polished with a pair of Arch4’s cashmere socks and loafers. For something more classic, consider Loulou de Saison’s brown tailored pants with Alaïa’s square-toe leather pumps.

  • KHAITE
    Anders argyle cashmere and mohair-blend sweater
    £1,092.00
    Select a Size
    x small - low stock
    small - low stock
    medium - low stock
    large - out of stock
    x large - out of stock
  • TWP
    Stefens pleated wool culottes
    £165.00
    Select a Size
    0 - out of stock
    2 - out of stock
    4 - out of stock
    6 - low stock
    8
    10 - out of stock
    12 - out of stock
  • ARCH4
    Lucia set of three ribbed cashmere socks
    £162.00
  • ALAÏA
    90 leather pumps
    £1,050.00
    Select a Size
    35
    36 - out of stock
    37
    38
    39
    40 - out of stock
    41

The polo shirt is another cornerstone of preppy style, albeit an often-overlooked basic. But as brands such as Róhe prove, this flexible piece can offer plenty of versatility beyond the rugby pitch. Lean into its polished feel by teaming the brand’s relaxed wool and cashmere-blend style with a loafer, such as Gianvito Rossi’s ‘Georgie’ style from our NET SUSTAIN edit. Then, try breaking up the pairing with classic denimRe/Done’s straight-leg ‘The Thrasher’ jeans have a relaxed fit that stops the look from veering too formal. Finish it off with a sleek and sculptural bag like Jacquemus’ ‘The Turismo’ tote for a head-to-toe look that goes against the grain.

  • RÓHE
    Wool and cashmere-blend polo sweater
    £196.00
    Select a Size
    34 - out of stock
    36 - out of stock
    38 - out of stock
    40 - out of stock
    42 - out of stock
    44 - out of stock
  • FRAME
    Striped cotton-poplin shirt
    £144.00
    Select a Size
    x small - out of stock
    small - out of stock
    medium - low stock
    large
    x large - low stock
  • RE/DONE
    The Thrasher low-rise straight-leg jeans
    £143.00
    Select a Size
    24 - out of stock
    25 - out of stock
    26 - out of stock
    27 - out of stock
    28
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    30
  • GIANVITO ROSSI
    Georgie patent-leather loafers
    £845.00
    Select a Size
    35 - out of stock
    35.5
    36 - low stock
    36.5
    37
    37.5
    38 - out of stock
    38.5 - out of stock
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    40
    40.5
    41
    41.5 - out of stock
    42

Speaking of which, don’t neglect the off-duty appeal of exquisitely cut tailoring, especially those wider, looser fits that promise round-the-clock comfort and exude effortlessness. An unembellished suit in a goes-with-everything hue is the ultimate investment piece and will transition seamlessly from day to night. For contemporary options, look to The Row – its ‘Igor’ pants are tailored from cotton and cashmere-blend gabardine with a pleated wide-leg silhouette for effortless elegance. From there, it’s all about those thoughtful styling additions that build on a laid-back feel. Dial things down with a pair of retro Adidas Originals’ ‘Samba OG’ sneakers and then swap shirting for Wales Bonner’s track jacket.

  • WALES BONNER
    Mantra knit-trimmed embroidered jersey jacket
    £238.00
    Select a Size
    x small - out of stock
    small - out of stock
    medium
    large - out of stock
    x large - out of stock
  • SAINT LAURENT EYEWEAR
    Jacques D-frame acetate and silver-tone sunglasses
    £193.00
  • THE ROW
    Igor cotton and cashmere-blend gabardine wide-leg pants
    £1,200.00
    Select a Size
    0 - out of stock
    2 - low stock
    4
    6 - out of stock
    8 - out of stock
    10 - low stock
    12 - out of stock
  • ADIDAS ORIGINALS
    Samba OG leather and suede sneakers
    £38.00
    Select a Size
    3.5 - out of stock
    4 - out of stock
    4.5 - out of stock
    5 - out of stock
    5.5 - out of stock
    6 - out of stock
    6.5 - out of stock
    7 - out of stock
    7.5 - out of stock
    8 - out of stock
    8.5 - out of stock
    9 - out of stock
The polo shirt is a key piece in every preppy wardrobe – tone down the rugby-game overtones by teaming yours with denim and loafers

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