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The Fashion Memo

20 of the best beach bags

The beach bag is one of the most playful accessory we get to indulge in, and its usage is so rare that we must get it right. This year, designers have had fun with it too, producing a wide spectrum of styles ranging in color, shape and material. But which one – or two – is right for you?

From top: Valentino, Chloé


The most coveted of bags has been repurposed for the beach, with Stella McCartney, The Row and Valentino getting thoroughly carried away. Tote bags are practical, capable of holding all of your sunshine necessities (shades, summer reads, lotions, phones), and the perfect complement to an elegant kaftan, making them ideal for poolside lounging or al fresco lunching. Vacation ready? Tote-ally.

  • Valentino
    Valentino Garavani VLOGO Escape small leather-trimmed canvas tote
  • Fendi
    Runaway large leather-trimmed woven raffia tote
  • Nannacay
    + NET SUSTAIN Aurora leather-trimmed fringed woven raffia tote
  • The Row
    Park XL leather-trimmed canvas tote


It makes sense to begin where the beach bag itself began: the basket. This time-honored style has been reinvented and elevated by brands such as Prada, Muun and Loewe, making these designs investment-worthy pieces. What’s so special about this new selection? They’re so chic they can be carried in the city, too – team with a midi skirt and a pair of espadrilles and head to brunch.

  • Chloé
    Panier leather-trimmed printed twill and woven raffia tote
    + NET SUSTAIN Alqueria leather-trimmed woven straw tote
  • Dragon Diffusion
    Cannage small two-tone woven leather tote


A crochet bag makes for an ideal beach-to-evening option (if you can keep the sand out). There’s a huge selection of styles, from crossbodies to pouches; simply sling one over a bikini and shorts in the day and throw over a light summer dress at night.

  • Isabel Marant
    Small fringed macramé and leather shoulder bag
  • Nannacay
    + NET SUSTAIN Astri macramé tote
  • Kayu
    + NET SUSTAIN Hollie resin and crocheted straw tote
  • Mizele
    Sun striped crocheted raffia and cotton tote


Feeling playful? Make a statement with a beaded bag. From ’70s vibes by Cult Gaia and Vanina to architectural experimentation by Rosantica, your options are almost endless. Roll with the retro mood and pair with a tie-dye tee or a crocheted kaftan, or go subtle with a black swimsuit, letting the bag take center stage.


Is there any better vacation inspiration than a bucket and spade? Cut the spade and upgrade to Hereu’s woven leather bucket bag or Gucci’s wicker version. Kaftans, short shorts and playful sunnies will complement this seaside shape perfectly.

  • Kayu
    Lucie leather and straw tote
  • Carolina Santo Domingo
    Woven mohair and raffia shoulder bag
  • Faithfull The Brand
    Paloma woven shoulder bag
  • Dragon Diffusion
    B Weave Bucket small woven leather tote
Clockwise from top left: Cesta Collective, Isabel Marant, Rosantica