A Masterclass In Sophisticated Simplicity, With Jonathan Simkhai

When Jonathan Simkhai launched his label in 2010, his brand philosophy was clear. Years of working as a buyer for fashion brands had established his belief that clothes should embolden the wearer with confidence and ease, and that a woman’s wardrobe should serve as an extension of her lifestyle. With that in mind, he set about creating timeless and sophisticated pieces fit for both day and night, that were elegant and casual. With an emphasis on luxurious materials and sensual silhouettes with an athletic twist, Simkhai has become known for a signature aesthetic that strikes a balance between effortless and powerful, minimal and sexy.

Long-time fans of the label will be pleased to know that those design signatures remain present for spring/summer ’22, translating into a collection that celebrates optimism, adaptability and new awakenings. Simkhai has always explored the relationship between technology and hand-made artistry in his work, and he took this one step further this season by looking back at fashion trends across the decades and how they reflected society at the time – from the futuristic ‘space age’ look of the ’60s to the minimalist tailoring of the ’90s and its message of female empowerment. Today, as technological change accelerates at unprecedented speed and the boundaries between our work and home lives become ever more fluid, Simkhai recognized the need for a simplified yet versatile wardrobe that would transcend seasonal trends.

The dresses within the SS22 collection work perfectly for day-to-night dressing, whatever the occasion, and are pieces you’ll come back to year after year. Crafted from crisp cotton-blend poplin, the white ‘Remi’ dress is detailed with the label’s signature waist-defining cut-outs and has adjustable straps for a comfortable fit. Pair it with white leather slides and chunky gold jewelry for your next warm-weather event, whether it’s in the city or on vacation.

Directional necklines are another style signature for Simkhai, and this season’s ‘Leoni’ dress is the perfect example. With its chunky gold-tone collar, this pretty pastel-yellow piece needs little embellishment – simply style it with a light blazer or jacket and luxe flat sandals by day, then switch into heels for a more glamorous evening look.

Elsewhere in the collection, fans of bold color will delight in the orangey red ‘Aulora’ mini dress. The puffed sleeves and waist cut-outs elevate it into a true statement piece, while the collared neckline keeps it appropriate for daytime wear on balmy summer days. Your favorite new dress awaits…