Missoni’s cool yet cozy new-season signatures
From city-ready sweats to elegant evening dresses, the Italian brand’s cult-status knits offer everyday ease
The essence of everyday comfort is prevalent more than ever in luxury today, but Italian brand Missoni arguably pioneered the concept. Since its inception in 1953, the label has championed colorful, precision-knit clothes imbued with an understated stretch for effortless polish and ease – earning Missoni’s pieces covetable cachet, whether they’re destined for the seaside or city.
This fluid fusion of fashion, function and freedom typifies the label’s DNA. Ottavio Missoni, the brand’s founder and former Olympian, first created machine-knitted tracksuits in lightweight wools that were worn by his fellow athletes in London’s 1948 Olympics; comfort and coolness were key. This zippered all-in-one later paved the way for a women’s line that was created in partnership with his wife Rosita, who brought an acumen for inventively flattering silhouettes – their debut collection of breezy shirt dresses in contrasting hues and psychedelic patterns formed the artisanal aesthetic Missoni is still known for today.
This season is no exception. For pre-fall 2021, Missoni showcases tactile woolen joggers and sweatshirts in muted, ombre colorways that feature tailored silhouettes for a sleek, urban sensibility. Inspired by this extended period of time spent at home, pieces are lined with stretch to further blur the boundaries between outdoor-wear and athleisure. In short, they’re a smart choice for days spent on the move.
“This season showcases tactile woolen joggers and sweatshirts in muted, ombre colorways that feature tailored silhouettes for a sleek, urban sensibility
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Forever a master of trans-seasonal dressing, Missoni also offers draped outerwear and day-to-night dresses this season that are worthy of adding to your travel-ready arsenal. From slinky minis to relaxed sweater styles in its signature technicolor stripes, layer them for a look that will take you from brunch to bar.
And, if your weekend includes a more formal occasion, the line’s eveningwear has been given an air of at-home coziness too, with textured, maxi-length dresses crafted from delicate lurex that are dreamily dramatic. Vertical stripes make a statement while elongating the contours of the body, so slip them on with a barely-there strappy sandal and clutch to achieve that cool, refined look.
In true Missoni fashion, however, this same dress could just as easily be paired with a simple slide and raffia tote for a candlelit dinner by the beach – such carefree attitudes are as woven into the brand’s clothing as the metallic threads they are crafted from. Sleek, chic and undeniably comfortable, Missoni’s pieces offer true wardrobe mileage, ensuring each one will be a beloved addition to your closet for seasons, if not decades, to come.
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