The Beauty Memo

Rosie Huntington-Whiteley’s Everyday Beauty Routine

Supermodel, CEO of Rose Inc and mother-of-two ROSIE HUNTINGTON-WHITELEY shares the regimen that controls her acne-prone skin, her no-rules approach to eating, and why her bathroom is her sanctuary

Rosie Huntington-Whiteley


My day usually starts around 5 or 6am…

There’s no need for an alarm clock at the moment, as my daughter is my wake-up call. So, first thing, I take care of her, followed swiftly by a strong coffee and lots of water. Then, when my son wakes up, we have some breakfast and get ready for whatever the day brings.

I look at my skin daily to see what it really needs…

…although I’m now also trying out a lot of stuff for my Rose Inc range – toners, serums and moisturizers. I use the iS Clinical Cleansing Complex, and I love the Rose Inc Radiant Reveal Brightening Serum, which is beautifully hydrating – I use it before bed and under makeup, as it’s a great primer. I haven’t found my favorite SPF yet, but I do like the ZO Skin Health Broad Spectrum SPF50 and Dr. Barbara Sturm’s Sun Drops. I always moisturize [my body], too, usually with the Kaya Jungle Firming Body Oil by Costa Brazil – I really love the scent.

My skin is acne-prone, so it’s a moving target

I find icing is great to take down any puffiness or acne. I keep cooling globes in the fridge or, if traveling, I use an ice cube wrapped in gauze and smooth that around my face instead. I love Mario Badescu’s Drying Lotion, and there’s always at least one dot of it on my face before I go to bed. LED therapy is really beneficial for me, too – I often sneak off to the bedroom to lie under the red and blue lights [to tackle] acne and heal any scars.

I used to have an elaborate in-flight routine…

…but now I get on, drink lots of water and fall asleep. I avoid plane food, as it makes me feel sluggish and puffy, and I use that fasting time to sleep instead. When I arrive, I do a great exfoliation, dry body brush and have a hot shower with all that masking and basking. The Café Noir Body Exfoliant from African Botanics is amazing, and I’m an all-time fan of La Mer’s Reparative Body Lotion. Aromatherapy Associates has beautiful products and I use its Deep Relax Oil or the De-stress Muscle Oil to [surround myself with those] fragrances.

My beauty go-to is…

…my Rose Inc Satin Lip Color in Graceful – I always need a touch-up! It’s the perfect brown nude.

Working out helps me deal with stress

It’s such an important part of my wellness routine, as working towards my fitness goals keeps me focused and feeling strong – physically and mentally – especially post-baby. I also love regular massages, and saunas followed by cold plunges are a great way to feel invigorated.

I don’t have any food rules

I believe in eating the whole egg, not just the white! I grew up in a household where nothing was restricted. We lived on a farm and my mother would cook an entire meal from the garden. If I’m trying to get into shape, I cut out refined sugar and gluten and I see very quick results. I’m a big advocate of intermittent fasting – it was great for me after breastfeeding and I feel better and have more energy if I finish eating by 4pm. I don’t eat less, just in a more condensed time window.

I love a face mask…

…especially the Rose Gold Brightening Mask from 111Skin – you get that instant hydration. Dr. Dennis Gross Skincare’s Alpha Beta Universal Daily Peel pads have been a game-changer in my skincare routine, too.

My mum knows me best

She drilled into me the importance of being independent and never relying on other people. It’s a curse and a blessing to be so driven to be independent, but it’s stuck with me.


My bathroom is my sanctuary

A couple of nights a week, I get my children to bed and have a long bath or shower, do a body treatment, put on a podcast and have some time to myself. Before they were born, I struggled with having ‘alone time’; now, it’s so special.

The night before a shoot…

…I have a spray tan. I find it’s important to exfoliate my skin each evening, and I use the Rose Inc Skin Resolution Clarifying Toner, which contains salicylic, lactic and glycolic acids, but it’s also very gentle and great for acne-prone skin like mine.

I got my best makeup tip on my first movie set…

…where I learnt to use the same blush or bronzer on my eyelid, which brings everything together and makes the look more cohesive. Now, I use my Rose Inc Blush Divine Lip & Cheek Color and whatever is left on the brush on my eyes – it really makes your eye color pop. Plus, I like to line my lips, so we have a beautiful Lip Sculpt Amplifying Lip Color crayon in a saturated matt color.

If I can’t sleep…

…I read, switch off all devices and use the Hatch sleep app, which has great guided meditations and breathing exercises. Also, using the LED panel makes me feel very relaxed.