A pioneer in the field of women’s performancewear, adidas by Stella McCartney fuses adidas’ cutting-edge technology with McCartney’s signature style and commitment to conscious fashion. Year on year, the brand supports women worldwide, championing causes that aim to inspire and empower. Now, with over a decade’s experience of combining its expertise, the label has launched its most environmentally friendly collection to date. Featuring fabrics such as recycled polyester, recycled Parley Ocean Plastic™ and organic cotton, the collection pairs eco innovation with pieces specifically engineered to ensure women’s greatest performance yet.
Modeled by brand ambassador Karlie Kloss in a striking campaign, the designs embody the power, femininity and strength of women today. “At the heart of the collaboration is an ambition to make a difference in a meaningful way,” says McCartney of the collection. “As a global brand, we have a responsibility to reduce our impact on the planet. That’s why I see every collection as an opportunity to make progress – always questioning how to design more sustainably, while offering women ever-evolving technology and style.”
As a global brand, we have a responsibility to reduce our impact on the planet”Stella McCartney
Featuring nature-inspired prints, ombre patterns and vivid spring shades, the collection proves that sustainability and style can go hand in hand. Bring more harmony to your yoga practice with stylish pieces made to last from Parley Ocean Plastic™, or supercharge your running regime with sneakers that have taken a step to preventing plastic from entering our oceans. Update your workout wardrobe with the coolest new styles making a difference to each workout – and the planet. “We all know we still have a way to go, but that’s why we are inviting women everywhere to join us on this journey and be the difference they want to see in the world,” says McCartney.