The Best Mascaras And Application Tricks, Recommended By Team NET-A-PORTER
For many people, mascara is arguably the most important item in their makeup bag, which is why we’ve rounded up the best formulas and top tips for luscious lashes
Malena Harbers, beauty editor
“I like dramatic, voluminous black lashes, as I don’t wear much other eye makeup on a daily basis. I have long lashes but they’re super-straight, so the only way to make them hold a curl is to use the Hourglass Eyelash Curler first and then apply many coats of waterproof mascara to set the shape. If, like me, you have straight lashes, a waterproof or water-resistant mascara is key. The formula tends to be quick-drying, which means you can set added curl in place before lashes drop – a setback with using more pliable, non-waterproof formulas.”
Gillian Brett, head of fashion content
“If I have an event or a vacation coming up, I’ll start using a lash serum the month before and then go for an LVL [length, volume, lift] treatment about a week beforehand. With the length and curl in order, all I need is a great volumizing mascara to mimic the look of false lashes without the hassle of application and removal. I have very fair lashes, so even with the tint from the lash lift, I still like to add an ultra-black mascara for definition.”
Olive Wakefield, senior entertainment editor
“I wouldn’t even dream of applying mascara without curling my eyelashes first. For extra-fluttery lashes that will survive all the feels, I start by holding my trusty Kevyn Aucoin curler under the hairdryer for about 10 seconds. I like my eyelashes feathery, so I’ll use a curved mascara wand with fine bristles, such as Victoria Beckham’s Vast Lash in a deep black shade – and no less than three layers.”
Victoria Newton-Syms, content manager
“I love volumizing mascaras with thick, bristly brushes rather than skinny silicone wands – they just work better on my lashes. I focus application on the center lashes to create a wide-eyed effect and avoid applying too much to the outer corners, which can look heavy and drag my eyes down. Black has always been my go-to shade, but as I get older, I’m considering switching to brown for a softer, more subtle look. I also avoid putting mascara on my bottom lashes as it can emphasize dark circles. My top mascara tip is to let the wand dry slightly before applying, so that the formula isn’t too wet. I get very close to the mirror and apply slowly for better control – it really helps prevent clumping. If I’m going for a smoky eye in the evening, I layer on a few extra coats for added definition.”
Eanna Morrison Barrs, sub-editor
“I swear by the Shu Uemura eyelash curler. For me, it’s less about the curl and all about the lift, so I’ll position the curler as close to the lash line as possible and hold it there for several seconds to really elevate the roots. This instantly creates a natural wide-eyed effect. Then, when it comes to coating my lashes, my go-to is Charlotte Tilbury’s Pillow Talk Push Up Lashes! Mascara in Dream Pop. The reddish-brown shade makes my green eyes pop and amplifies a glowy, rosy makeup look. The key here is not to hold onto your tube for too long – experts recommend replacing your mascara every three to six months to keep the formula fresh. Plus, over time, mascara tends to thicken and clump, making it harder to separate your lashes and achieve that soft, fluttery finish.”
Colleen Ross, fashion content editor
“I don’t have particularly long lashes, so rely on mascara that lengthens as well as lifts. Merit’s Clean Lash mascara is great for this, plus it dries fast and doesn’t smudge (a non-negotiable for me). Since I prefer a natural look, I only apply two or three coats and rarely bother with my bottom lashes, unless I'm going out in the evening and want to add a bit more definition.”
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